Gin Craze Walking Tour
Sip the gin, and saunter to the side of London where it all started

Gin is well-known for being a Londoner’s favourite tipple.
But why, where and how did this love affair begin?
The London Gin Revival continues to grow, and the deep-rooted connection with ‘Madame Geneva’ (a colloquial term for gin with a dark and detailed story to be shared) dates right back to the 18th century, when the capital’s rapidly growing population was first ever introduced to the drink.
The result of this introduction? You’ll have to find out with one of our two gin-led tours…






About our Gin Craze Walking Tour
During this London walking tour, we will be exploring the area close by to Seven Dials and Covent Garden, which was the bohemian heart of 18th century London (and of course, the London gin craze).
Listen to the stories of the heroes and villains that played their parts in the spectacular rise to fame of London’s favourite drink. Learn about the less sophisticated, uglier side of gin that nearly brought down London town…
As expected in a gin craze, we will finish the tour with a glass of the silky stuff.
What’s included…
With your gin specialist guide, saunter the streets of London to find out more about how gin (and people’s love for it) nearly brought down the government…yes, really!
Why was gin a main focus of morality and was London REALLY that terrible during the 18th century gin craze?
We walk amongst some of the (formerly) most nefarious streets in London, and you will learn the history behind this tasty tipple, plus we punctuate the tour with tastings in local pubs and gin joints which support the story you are discovering.
Gin Craze Walking Tour
- Pick up at the hotel/office by your private Blue Badge Tourist Guide (if required)
- Tour of London’s gin craze history
- Gin tastings to support the story
- Gin experts on hand to explore the very best in the world of gin
How to book our Gin Craze Walking Tour
Simply fill in your details below and we’ll get back to you.

Benefits of joining A La Carte Tours
A La Carte Tours & Events delivers bespoke, best of British, and accredited blue badge London food and drink tours and events with a difference.
It is our mission to give you a personal experience, made with heart. From food and drink tours to private events, we are a London Tour Company that brings the spirit of London to life through food.
All of our London tours and events are private and exclusive for you, with tastings hand-picked to ensure a high-quality experience based on the local area and its history, alongside seasonal variations to showcase the best of British produce.
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